Microsoft
​"Work Like a Network" Thought Leadership Campaign
Most organizations already use Microsoft products. But few of them at the time realized that they could interconnect and unify their workforce across the suite of Microsoft products—from Office 365 to Outlook to Azure—with the Microsoft Enterprise Social platform.

I wrote dynamic banners, print, social, native ads and more—all aimed to smartly position Microsoft as the leader in the category. Our goal was to significantly increase understanding and consideration for Microsoft Enterprise Social among C-level execs of all types.
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Print

Display banners

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Rich media banners

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Native ad units