RUSSELL DUREN
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The Doctors Company
When doctors browse medical publications, they see a lot of fake doctors looking back at them. To help The Doctors Company stand out in this sea of lab coats and scrubs, we developed a colorful new brand campaign that appeared in print, banners, online video and the company website.

Working with creative directors
Neil Levy and Zane Cooper, and art director Jake Powell, I helped write and visualize the campaign elements that brought this new brand to life.
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